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The Best Moisturizers for Women Over 50

To help you get the most out of your mature skincare routine, we’ve rounded up products that provide a hefty dose of hydration and address your top concerns. 

Updated June 19, 2020 by Amanda Dixon

The Best Moisturizers for Women Over 50

Aging is an interesting balancing act, characterized by both gains and losses. Gain wisdom, confidence and a few fine lines—lose the insecurity and plump skin of youth. And while we’re on the topic of skin, one of the biggest losses women 50+ will experience is that of moisture, nutrients and natural oils. Hydration is what keeps skin buoyant, firm and fresh, which is why a good moisturizer is a must-have for any mature woman. And while daily and diligent hydration keeps skin soft, smooth, and supple, our complexion undergoes other changes as it ages, too—changes that can’t necessarily be chalked up to dryness and dehydration. (We’re looking at you, dark spots!)

To help you get the most out of your skincare routine, we’ve rounded up products that perform double duty on mature skin. Below, moisturizers that provide a hefty dose of hydration and address the top concerns of mature skin, including redness, hyper-pigmentation, and dullness: customers, take advantage of 15% off sitewide orders $60+ with code: 15BGGLOW and treat your skin to hydration.

If you have dark spots…

Omorovicza Intensive Hydralifting Cream

Seeing spots? If you’re 50+, you’re not alone. As you mature, you might start to notice brown spots crop on your complexion, usually along the hair line, jaw line, across the chest, and on the tops of the hands. When this happens, we recommend working a brightening moisturizer into your routine. We love this cream from Omorovicza, which uses vitamin C to tone and brighten the skin while preventing new dark spots from forming.  What's more, the formulas contains ultra-moisturizing hyaluronic acid—an incredible hydrator that can hold up to a thousand times its weight in water—and immediately quenches thirsty, mature skin to keep it and hydrated, smooth, and plumped all day long.

P.S. Prevention is the best medicine, and daily application of  a high-SPF sunscreen will help stave off spots. You'll also want to have annual skin checks to make sure all your spots are benign!

omorovicza intensive hydralifting cream for mature skin

If you have redness…

Skyn Iceland The ANTIDOTE Cooling Daily Lotion

Over time, UV radiation thins the skin and dilates superficial blood vessels, making it look redder as it ages. Skyn Iceland's aptly named The ANTIDOTE Cooling Daily Lotion is the remedy mature skin needs, working to relieve visible redness instantly—even stubborn rosacea flare-ups! The seriously soothing, cooling lotion uses White Willow Bark and Meadowsweet to calm and decongest, while Icelandic Kelp wards off future inflammation and flare-ups. What's more, the formula feels ultra-light and refreshing going on, sinking into the deep layers of skin to deliver the hefty dose of hydration mature skin needs.

If you have deep wrinkles…

Origin’s Plantscription™ Youth-renewing Power Night Cream

Much like a box spring supports a mattress, collagen and fibrillin help support our skin’s structure. As we mature, our skin loses these natural proteins, resulting in fine lines, deep wrinkles, and a lack of firmness and bounce. Thankfully, we can treat our collagen-depleted complexions with Origin’s Plantscription™ Youth-renewing Power Night Cream. The key ingredient—African Anogeissus bark extract—does two things: firstly, it curbs the enzymes that degrade collagen and elastin, helping protect our skin's existing supply. It also generates more fibrillin, plumping out fine lines and wrinkles while giving our skin more spring and bounce.

origins plantscription youth renewing power night cream plumps are restores mature skin

If you have dull skin...

KORRES Wild Rose Vitamin C Active Brightening Oil

As our complexions mature, cell-turnover slows down. The top layer of our skin becomes dull, and we start to lose the luster and glow of youth.  Thankfully, we know a simple solution to this age-related issue: the ultra-concentrated Wild Rose Vitamin C Active Brightening Oil from KORRES.  Boosted with “Super Vitamin C”, it dramatically brightens and improves skin’s tone, leaving it luminous and smooth in just a few days time. It’s packed with sunflower-seed oil, apricot-kernel oil, and squalene to provide lasting hydration and a dewy glow, too!

Note: If you usually shy away from oils because they’re…well, oily, you shouldn’t sleep on this formula. It absorbs quickly, and doesn't feel oily or look shiny.

The Wild Rose Vitamin C Active Brightening Oil from KORRES is great for mature skin

Pssst…just as your skincare routine needs updating as you mature, so does your makeup. Understanding that skin changes as it ages, we’ve created an Age Embracing™ makeup line that enhances, flatters, and illuminates mature skin. Discover now.

b-glowing BEAUTY palette for mature skin

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